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January Sales

It’s the start of a new year, a new decade, and it’s SALE season to boot! We have so much from which to choose, get comfy, settle in, and happy hunting!

This month we shot the look at my favorite holiday location… Saks Off 5th. We found so many yummy treasures along with so many potentially fabulous gifting ideas! I love this shoot and look forward to it every year as it is always the most delightful surprise. We know you will feel the same as you view all we found and loved. Happy holidays!

50 Beauty Products to Buy Before You Die

Choosing the right products for your personal beauty regimen can take a lot out of a woman! It can be a stressful, time consuming, and expensive process! Thank goodness for Allure because they have taken the work out it for us. From your nails to your hair, skin, and teeth, this article has you covered from head to toe. Literally!

Maternity

Who says you can’t look chic and sophisticated while pregnant? Certainly not us! Look chic in whatever stage of pregnancy you’re in. Be sure to take a look at what we’ve found for you this month! Click, shop, and relax… you’ve got pregnancy covered!

Bangs… To Cut or Not to Cut?

Who hasn’t looked at themselves in the mirror before and thought about changing their hair? We have all been on the fence asking “should I do bangs?” We ask our girlfriends what their opinions are, then we wonder why we listen to them in the first place because let’s be real, when was the last time they changed their look? SO let me be the first to say this, bangs are a hot accessory this season! Dress them up, play them down, part them off to the side, or keep them straight down the middle! Take a look at what style will look best on you!

Achieving a Full Lip & Natural Glow

This month BIS Contributor Natalie Gil shares how to achieve a full lip and natural glow using lip liner and lip gloss. Watch and learn!

Weddings

Looking for a wedding dress that will set you apart from the rest? We’ve found some stunning dresses for you that take wedding chic to a whole new level. Shopping for that perfect dress just got a whole lot easier!

Essential Denim

Denim as a wardrobe essential is pretty obvious. What might not be obvious is the style of denim that will be the most flattering to your body and the most chic on you. Read up on the styles that are most flattering all around and be sure to add some denim chic to your ultimate wardrobe!

Bob’s Must Haves

This April offers some seriously incredible treasures! It’s always a tough call, but here are my picks for this month’s must-haves. Enjoy!!

Essential Sneakers

Sneakers are fabulous with all of your knock-around looks to your everyday sport clothes. I firmly believe sneakers are one the biggest must-haves of the season and predict they will become a long time staple in our wardrobes.

The Essential White T Shirt

The white T shirt is an iconic essential in your wardrobe. Every fashion icon from Audrey Hepburn forward will tell you the white T shirt is a staple. What does it do? It pops everything and it goes with almost every category imaginable. Take a look at the sensational white Ts we think you should have in your essential wardrobe! Happy Shopping!

The Look – November

This month we took ourselves to Planet Blue for a fabulous shoot with so many adorable treasures. Everything was stunning, as were the prices for what you are getting! We had such a good time and had such a challenge deciding on what to shoot as there was so much that was so fabulous! These looks will serve you well and are versatile… Yay! Happy treasure shopping!

Dress for Success Tailored to Fit Your Budget – Final Sale

When it comes to gauging one’s success, the handbag that you carry is second only to the shoes that you wear in terms of letting others know where you fall in the spectrum. That being said, I will always urge you to invest in your bags. You will love shopping for the investment bags that you covet at a fraction of the price you would pay if you walked into any of the retailers who carry them… See what we’ve found at The RealReal that you’re going to love!

Tailored to Fit Your Budget

Whether you’re a seasoned BIS member or brand new to the site, one concept bears repeating every single month; if you are serious about climbing the ladder of success in your workplace, you must dress the part! Our partnership with The RealReal makes building your essential wardrobe that much easier. Click. Shop. Enjoy!

Dress for Success

Professional business attire is a staple in any woman’s closet, and we’ve found some fabulous choices for you this month. Click, shop, and build your business essentials wardrobe!

Foundations

Wearing the proper foundations (if you will pardon the expression) under you clothing is essential… it can alter the way your clothes hang on your body and slim where needed. Investing in your foundation wear is worth every penny… See what we’ve found for you this month!

The Essential Crispy White Shirt

One of my favorite wardrobe essentials is the crispy white shirt. This is simple and clean, yet possesses just enough interest to pop your look. Channel your inner Audrey Hepburn with this look and use it endlessly. It will give you fabulous chic!

Essential Shoes

In our world, essential shoes consist of all the categories that we live in endlessly, including sneakers, booties, and pumps. Keep in mind that not all silhouettes or leathers are equal however! Keep reading for Bobbi’s insight as to what shoes should comprise your ultimate, essential shoe wardrobe.

The Essential Third Piece

A very important finishing touch to every look you wear is the “third piece.” Therefore, it stands to reason, that this component is an essential part of your ultimate wardrobe. In any creative measure, things are always done in odd numbers. So, when you dress you have your top, your bottom and your third piece—which can be a cardigan, a sweater or a jacket. Simple and easy. See what fabulous third pieces we’ve found for your ultimate, essential wardrobe!

Essential Accessories

Your essential accessories should include chic, simple pieces intended for daily wearing. These are the finishing touches that really pull your look together, up your chic, and continue to build on your ultimate wardrobe.

Pre-owned

As a concept, the idea of pre-owned is genius! If you are like me, you love luxury… and yet sometimes it isn’t in the budget. As a stylist I often work with the resellers to pass on my client’s fabulous goodies that they are letting go of, so I know how carefully items are checked over before they accept or reject a piece. This makes for a delicious possibility in terms of your acquiring something you desire for a much more palatable price. Check out what we’ve found and love… and happy shopping!

Mason Pearson: The True Story Behind the Secretive Maker of the World’s Best Hairbrush

The iconic Mason Pearson hairbrush is one that has been coveted by hair stylists for decades… So what’s the story behind this iconic company? Well, for starters, they don’t need to push their product—they just work. You’re going to want to read in this article from Allure about how Mason Pearson got its start in 1885 with their boar bristle brush, and how since then they have continued to dominate in the beauty industry.

How to Successfully Match Foundation

This month BIS Contributor Nathalie Gil shares how to successfully match foundation to your skin tone. Remember, you want people to notice and compliment your skin, not your makeup. Watch and learn!

The Look – October

This month we shot The Look at Free People…one of my favorites! We had a marvelous time with all the adorable treasures we found and they are all so wonderfully priced… From the flares to the utility pants, easy, timeless, simple tops and some very fun bags—each was casual adorable and so budget friendly!
This is a place to load up—and be sure to do so before these gems are gone! Happy viewing and shopping!

The Look – September

This month we shot The Look at Neiman Marcus Northpark—the gem of the Neiman Marcus chain. I always refer to that store as Disneyland for clothes… and it absolutely lived up to that name. This is a departure from our usual version of The Look, in that we normally are aiming for style that is budget friendly for you to put looks together. And we usually stay super casual. This time we did some casual but there are a few things dressier. The price points are higher, just to give you a heads up but I do think you will love what you see.

The Test: La Roche-Posay Effaclar Medicated Gel Cleanser

Every month the team at Be Iconic Style chooses an inexpensive beauty product to test and share the results of with you. This month, we’ve chosen La Roche-Posay Effaclar Medicated Gel Cleanser for acne prone skin. This face wash, developed with dermatologists, helps fight acne breakouts by targeting excess oil, pimples, blackheads, and whiteheads for clear skin. It’s also clinically tested to reduce excess surface oil by up to 47%. It is oil-, fragrance-, and paraben-free… but is it worth the price? See what our in-house expert has to say about it and you can decide for yourself!

The Look – August

This month we took The Look to Madewell and had such a marvelous time with all the well-priced treasures you see here! Each piece stands on its own merit as worthy of owning to mix and match with goodies you already own or to create the looks you are seeing. Each look we put together is a show-stopper and we hope you will love it all as much as we do!

Summer Hair Care: Treat Your Strands with Tender Loving Care

As it heats up outside, we shed our spring attire and embrace the summer styles. It is just as important to change out your seasonal wardrobe of hair products to better care for your locks. With lots of pool time, beach outings, and other summer activities, you need to be proactive with UV protection, thermal care, frizz control, and prevention of split ends. BIS Contributor Laura Symons shares her favorite summertime hair products.

The Beauty Products That Will Help You Sleep

Sleep is essential for so many countless reasons…Our health, both mentally and physically, our mood, weight management, and our energy levels are just to name a few. We know that it’s good for us but it doesn’t always come easily to all of us. If you have ever had trouble falling asleep at night, or simply want an overall better night’s rest, you’re going to want to keep reading this article from theeverygirl.com on the best products for a good night’s sleep.

The Annual Nordstrom’s Anniversary Sale!!

I have long been a fan of one of the best and most unique sales ever… the major, annual event at Nordies called “The Anniversary Sale!” I have shopped what I think are the most fabulous of what is being offered this year. This is all new fall and a lot of fun. So, check out what we have found and know you will love and act on it ASAP as this only goes for two weeks, then back to full price and worse—it goes in an absolute flash! Happy shopping!!

Allure Readers’ Choice Awards for 2019

The most democratic annual list of the best-of-the-best has hit our doorsteps once again: The Allure Reader’s Choice Awards! Voted on by the magazine’s fans and probably containing more than a few staples you already own and love for hair, body and face treatments, this checklist really is the fairest of them all. And, as always, we’ve shopped the product for you, so all you need to do is click, shop, and enjoy!

The Importance of Beauty Tools

This month Be Iconic Beauty contributor Natalie Gil shares with us the importance of using the proper beauty tools to achieve your perfect look.

The Look – July

This month we shot The Look at one of my favorite places…. Planet Blue. What I love about Planet Blue is all, and I do mean ALL the trendy but easily wearable and adorable pieces they have spread around the boutique. We had such a fun time selecting our final candidates for the shoot as there were so many yummy treasures we all wanted to go home with. So… enjoy these fabulous cool summer looks that will be wonderful additions to your summer dressing!

The Dollar Well Spent – July

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves! Here are our picks for July! Click. Shop. Enjoy!

Beat the Heat

Finding clothes that can help you take on the summer heat isn’t always easy. We are focusing on helping you look your best while beating the heat! These light, comfy pieces are sure to have you feeling great and looking like a million!

Casual Date Night

With temperatures rising we all want to be comfortable, casual, and stylish all while staying cool in the summer heat. Date night shouldn’t be a hassle for you. Create the perfect collection of items for your casual night out! Have fun shopping for your next date night look!

The Look – June

This month we took our shoot to Anthropologie, one of our favorite places, which is where we were headed last month when chaos reigned and we had to pass. Maybe it was a good thing as we really hit it big—the store was filled with yummy treasures of all sorts! You will love what we put together and boy was it a challenge to decide what to shoot and what to not. Each of these wow items will serve in so many ways. Have fun and happy shopping!

The Dollar Well Spent – June

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves! Here are our picks for June! Click. Shop. Enjoy!

June Sales!

Welcome to June shopping and the advent of the serious season to take advantage of sales… We have some glorious finds so please have a wonderful styling adventure at these fabulous prices. Click. Shop. Enjoy!

Fun Summer Accessories

Accessories, when done well and simply, magnify the chicness of your entire look. Wander through the chic summer pieces that we have found for you, and have fun!

Sunglasses

Sunglasses are a summer must-have accessory that you absolutely cannot be without. Remember, the style you choose should enhance the shape of your face… don’t go trendy for trend’s sake unless it works for you. See what fabulous styles we’ve found this season!

The Look – May

This month for The Look it turned out to be the perfect storm in so many ways… Between sick models, potentially life threatening storms, photographer vacation, model vacation and Bob getting sick—well the shoot just didn’t happen, lol! That being said, we thought we would try something we think could be style enhancing for you and lots of fun. Instead of The Look, we pulled items and created “looks” for you from a variety of the fabulous choices we are showing this month on the site. Mostly they are super cost conscious and all are adorable. Have fun!

Framing the Eyes by Shaping Your Brows

This month BIS Contributor Nathalie Gil shares how to frame our eyes by focusing on the proper grooming of our eyebrows. Watch and learn!

Watch Cindy Crawford’s Getting-Out-the-Door Morning Beauty Routine

When it comes to getting out the door in the morning, it can be tempting to totally disregard any kind of beauty routine for the sake of saving time. But Cindy Crawford is here to tell us that if she can do it with all she has going on (entrepreneur, mom to a rising supermodel, wife, fabulous human being), then you can too. Watch this video by VOGUE to see how she does it and which products she swears by…and if you like what you see, we’ve even shopped the product for you!

How to Grow Out Your Eyebrows

Long gone are the days of thin eyebrows being in fashion, and we couldn’t be happier. Not only do eyebrows accentuate your eyes and lashes, but they actually help shape your face as a whole! Here are five simple steps to growing your brows out and living your Cara Delevingne dreams.

Lasting Makeup for Younger Skin

How our makeup wears throughout the day can be a challenge—even when we’re young! So how can we use some of the fabulous product out there to ensure that the time we’ve spent applying our makeup in the morning isn’t all for naught? BIS’ makeup guru, Kathryn Campbell, shares with us all we need to know. And, of course, we’ve done some shopping for you so that you can quickly and easily add the products your makeup bag is missing!

T-Tapp — Turning the Spine

Teresa has taught us how important it is to curl, arch, and tilt our spine every day…but it’s also important to turn the spine as well. What will you gain from this daily practice? Watch this month’s video and find out for yourself!

Ultimate Makeup Dos and Don’ts

Do you use complementary makeup colors for your blush and lipstick or apply foundation to your eyelids? Be sure you’re doing what you should and avoiding what you shouldn’t when it comes to makeup application. Put your best face forward with these “Ultimate Makeup Dos and Don’ts!”

6 Blush Tips You Need to Know

Have you ditched the “smile-as-you-apply” technique to your blush application yet? If not, please do! Blush can do wonders for your look… But how you apply it can either make or break it! The following article by paulaschoice.com will teach you all you need to know to achieve that perfect glow!

The Art of Stylish, Comfy Travel

Look like a million and be super comfortable when you travel for travel, both business and personal.

Transform your look and wardrobe by shopping well.