Be Confident. Be Empowered. Be Iconic.
Transform Your Life Through Style.Live Your Iconic Life.
Be Iconic Style is an online Personal Styling
resource for women focused on the journey of
transformation through style.
Founder and CEO Bobbi Schwartz, a Dallas-based personal stylist
with a global clientele, empowers women to take ownership of
their confidence and find the iconic woman within.
— Being Iconic —
Inspired hot topics and curated
shopping you’ll love.
Easy, Breezy Boho Style for Spring
Boho chic is back, and it’s all about light layers, flattering denim, and soft, easy accessories. From flare jeans to flowy tops, this season’s trend is as fun as it is wearable. Come see how to style the look for spring and summer—and pick your new favorite pieces!
Supersize Your Style: Chic Oversized Bags
This season’s oversized bags are the ultimate combination of style and function, offering generous space without compromising on elegance. From extra-large tote bags to chic shoulder and crossbody styles, these handbags are designed for everyday wear, work, and travel. Whether you prefer leather, canvas, or raffia, investing in a large, timeless bag ensures both practicality and effortless sophistication.
Double-Breasted Blazers: Chic, Relaxed & Elevated Spring Style
As the season shifts, so does the way we get dressed—lighter, easier, and more intentional. This collection highlights chic, everyday pieces anchored by the always-polished double-breasted blazer, styled with simple staples that make getting dressed feel effortless and pulled together.
“During my time as a personal stylist, I have witnessed the dramatic changes in women’s lives when they find confidence in their personal appearance…”
Bobbi
Be an Iconic Woman
Look Beautiful. Feel Beautiful.Be Iconic Style is a free, online lifestyle resource for women focused on personal transformation through style. This site features articles and videos on styling, seasonal trends, curated shopping, and more. Be Iconic Style is also home to a growing number of digital courses geared toward transformation in the workplace and customized personal styling packages to meet the needs of our ever-growing client roster.
As women, we love to look beautiful and feel good about ourselves. We have so much to offer the world, and that impact is made easier when we put our best foot forward. Yes, your presentation is only part of who you are, but if it helps create a more effortless success, why wouldn’t you use it? I do hope you will. So, here’s to success in your style evolvement, and I wish you the best in your fashion journey.
What People Are Saying…
When I think of Bobbi Schwartz, I smile from both the inside and outside because of how keenly she was able to get to know me, decipher what I was trying to portray in style, and sharpen my image to the finest version.
Working with Bobbi has been of great importance in my “becoming.”
She is one of the Masters. Thank you Bobbi!
–Michele Morgan, DDS