Timeless Style Transforms You and Your World.

As women our self-esteem and self-confidence are unquestionably connected to how we feel about our personal appearance.

This impacts every area of our lives from our confidence to the courage we have to go after things, what we attract into our lives including relationships, and even how we operate within those relationships.

This isn’t about vanity—it’s about self-care—and Be Iconic’s mission is to make this a reality for you by providing curated shopping by a world-class personal stylist with years of experience and a massively successful track record.

‘Paris, Capital of Fashion’ Review: The City of Sartorial Love

Have you ever wondered how Paris became the undisputed epicenter of the fashion world? The short answer is, there’s no one specific reason, but in the Wall Street Journal’s review of the Museum at FIT’s Fall exhibit, you’ll find a few causes rooted in the city’s history and penchant for being “over-the-top” that explain how the story unfolds.

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Maternity

Who says you can’t look chic and sophisticated while pregnant? Certainly not us! Look chic in whatever stage of pregnancy you’re in. Be sure to take a look at what we’ve found for you this month! Click, shop, and relax… you’ve got pregnancy covered!

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Weddings

Looking for a wedding dress that will set you apart from the rest? We’ve found some stunning dresses for you that take wedding chic to a whole new level. Shopping for that perfect dress just got a whole lot easier!

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Essential Denim

Denim as a wardrobe essential is pretty obvious. What might not be obvious is the style of denim that will be the most flattering to your body and the most chic on you. Read up on the styles that are most flattering all around and be sure to add some denim chic to your ultimate wardrobe!

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Bob’s Must Haves

This April offers some seriously incredible treasures! It’s always a tough call, but here are my picks for this month’s must-haves. Enjoy!!

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Essential Sneakers

Sneakers are fabulous with all of your knock-around looks to your everyday sport clothes. I firmly believe sneakers are one the biggest must-haves of the season and predict they will become a long time staple in our wardrobes.

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The Essential White T Shirt

The white T shirt is an iconic essential in your wardrobe. Every fashion icon from Audrey Hepburn forward will tell you the white T shirt is a staple. What does it do? It pops everything and it goes with almost every category imaginable. Take a look at the sensational white Ts we think you should have in your essential wardrobe! Happy Shopping!

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The Look – November

This month we took ourselves to Planet Blue for a fabulous shoot with so many adorable treasures. Everything was stunning, as were the prices for what you are getting! We had such a good time and had such a challenge deciding on what to shoot as there was so much that was so fabulous! These looks will serve you well and are versatile… Yay! Happy treasure shopping!

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Dress for Success Tailored to Fit Your Budget – Final Sale

When it comes to gauging one’s success, the handbag that you carry is second only to the shoes that you wear in terms of letting others know where you fall in the spectrum. That being said, I will always urge you to invest in your bags. You will love shopping for the investment bags that you covet at a fraction of the price you would pay if you walked into any of the retailers who carry them… See what we’ve found at The RealReal that you’re going to love!

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Tailored to Fit Your Budget

Whether you’re a seasoned BIS member or brand new to the site, one concept bears repeating every single month; if you are serious about climbing the ladder of success in your workplace, you must dress the part! Our partnership with The RealReal makes building your essential wardrobe that much easier. Click. Shop. Enjoy!

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Dress for Success

Professional business attire is a staple in any woman’s closet, and we’ve found some fabulous choices for you this month. Click, shop, and build your business essentials wardrobe!

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Foundations

Wearing the proper foundations (if you will pardon the expression) under you clothing is essential… it can alter the way your clothes hang on your body and slim where needed. Investing in your foundation wear is worth every penny… See what we’ve found for you this month!

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The Essential Crispy White Shirt

One of my favorite wardrobe essentials is the crispy white shirt. This is simple and clean, yet possesses just enough interest to pop your look. Channel your inner Audrey Hepburn with this look and use it endlessly. It will give you fabulous chic!

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Essential Shoes

In our world, essential shoes consist of all the categories that we live in endlessly, including sneakers, booties, and pumps. Keep in mind that not all silhouettes or leathers are equal however! Keep reading for Bobbi’s insight as to what shoes should comprise your ultimate, essential shoe wardrobe.

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The Essential Third Piece

A very important finishing touch to every look you wear is the “third piece.” Therefore, it stands to reason, that this component is an essential part of your ultimate wardrobe. In any creative measure, things are always done in odd numbers. So, when you dress you have your top, your bottom and your third piece—which can be a cardigan, a sweater or a jacket. Simple and easy. See what fabulous third pieces we’ve found for your ultimate, essential wardrobe!

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Essential Accessories

Your essential accessories should include chic, simple pieces intended for daily wearing. These are the finishing touches that really pull your look together, up your chic, and continue to build on your ultimate wardrobe.

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Pre-owned

As a concept, the idea of pre-owned is genius! If you are like me, you love luxury… and yet sometimes it isn’t in the budget. As a stylist I often work with the resellers to pass on my client’s fabulous goodies that they are letting go of, so I know how carefully items are checked over before they accept or reject a piece. This makes for a delicious possibility in terms of your acquiring something you desire for a much more palatable price. Check out what we’ve found and love… and happy shopping!

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How to Avoid the Craftiest Counterfeit Watches

Counterfeits in the luxury watch industry are becoming more commonplace than you think…Even the savviest of shoppers have been known to be duped into buying counterfeit versions of their favorite luxury brand watches. Fortunately for us, The Wall Street Journal is on top of the situation. If you’re in the market, you’re going to want to read on to avoid possibly making a very expensive mistake in the purchase of your our own timeless timepiece!

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Celebrity Street Style – October

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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The Look – October

This month we shot The Look at Free People…one of my favorites! We had a marvelous time with all the adorable treasures we found and they are all so wonderfully priced… From the flares to the utility pants, easy, timeless, simple tops and some very fun bags—each was casual adorable and so budget friendly!
This is a place to load up—and be sure to do so before these gems are gone! Happy viewing and shopping!

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Celebrity Street Style – September

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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The Look – September

This month we shot The Look at Neiman Marcus Northpark—the gem of the Neiman Marcus chain. I always refer to that store as Disneyland for clothes… and it absolutely lived up to that name. This is a departure from our usual version of The Look, in that we normally are aiming for style that is budget friendly for you to put looks together. And we usually stay super casual. This time we did some casual but there are a few things dressier. The price points are higher, just to give you a heads up but I do think you will love what you see.

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The Look – August

This month we took The Look to Madewell and had such a marvelous time with all the well-priced treasures you see here! Each piece stands on its own merit as worthy of owning to mix and match with goodies you already own or to create the looks you are seeing. Each look we put together is a show-stopper and we hope you will love it all as much as we do!

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Celebrity Street Style – August

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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The Annual Nordstrom’s Anniversary Sale!!

I have long been a fan of one of the best and most unique sales ever… the major, annual event at Nordies called “The Anniversary Sale!” I have shopped what I think are the most fabulous of what is being offered this year.  This is all new fall and a lot of fun. So, check out what we have found and know you will love and act on it ASAP as this only goes for two weeks, then back to full price and worse—it goes in an absolute flash! Happy shopping!!

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Celebrity Street Style – July

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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The Look – July

This month we shot The Look at one of my favorite places…. Planet Blue. What I love about Planet Blue is all, and I do mean ALL the trendy but easily wearable and adorable pieces they have spread around the boutique. We had such a fun time selecting our final candidates for the shoot as there were so many yummy treasures we all wanted to go home with. So… enjoy these fabulous cool summer looks that will be wonderful additions to your summer dressing!

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The Dollar Well Spent – July

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves! Here are our picks for July! Click. Shop. Enjoy!

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Beat the Heat

Finding clothes that can help you take on the summer heat isn’t always easy. We are focusing on helping you look your best while beating the heat! These light, comfy pieces are sure to have you feeling great and looking like a million!

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Casual Date Night

With temperatures rising we all want to be comfortable, casual, and stylish all while staying cool in the summer heat. Date night shouldn’t be a hassle for you. Create the perfect collection of items for your casual night out! Have fun shopping for your next date night look!

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Celebrity Street Style – June

Most celebrities are lucky enough to be styled in the season’s hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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Style Secrets–Casual Cool for Summer

Style Secrets is all about pulling items from the season and pairing them with pieces that you may already have in your existing wardrobe. Find out what styles and silhouettes you’re going to want to look for as we head into the warmer months. Getting ready for summer has never been easier!

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The Look – June

This month we took our shoot to Anthropologie, one of our favorite places, which is where we were headed last month when chaos reigned and we had to pass. Maybe it was a good thing as we really hit it big—the store was filled with yummy treasures of all sorts! You will love what we put together and boy was it a challenge to decide what to shoot and what to not. Each of these wow items will serve in so many ways. Have fun and happy shopping!

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The Dollar Well Spent – June

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves! Here are our picks for June! Click. Shop. Enjoy!

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June Sales!

Welcome to June shopping and the advent of the serious season to take advantage of sales… We have some glorious finds so please have a wonderful styling adventure at these fabulous prices. Click. Shop. Enjoy!

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Fun Summer Accessories

Accessories, when done well and simply, magnify the chicness of your entire look. Wander through the chic summer pieces that we have found for you, and have fun!

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Sunglasses

Sunglasses are a summer must-have accessory that you absolutely cannot be without. Remember, the style you choose should enhance the shape of your face… don’t go trendy for trend’s sake unless it works for you. See what fabulous styles we’ve found this season!

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The Look – May

This month for The Look it turned out to be the perfect storm in so many ways… Between sick models, potentially life threatening storms, photographer vacation, model vacation and Bob getting sick—well the shoot just didn’t happen, lol! That being said, we thought we would try something we think could be style enhancing for you and lots of fun. Instead of The Look, we pulled items and created “looks” for you from a variety of the fabulous choices we are showing this month on the site. Mostly they are super cost conscious and all are adorable. Have fun!

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Style Secrets: Swimwear

We can’t avoid it any longer ladies; we’re coming into swimsuit season! Rather than run and hide, why not watch the following video for tips on making this swimsuit season your best ever!

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Celebrity Street Style – May

Most celebrities are lucky enough to be styled in the season’s hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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Style Secrets – No Stress Express Casual Dressing

This month’s Style Secrets video is all about casual dressing or as Bobbi likes to call it “no stress express.” This means having a system for getting dressed each day that allows you to do so quickly, easily and without much thought… The twist? With this system in place, you’ll always look like a million! Curiosity piqued? Be sure to watch this video!

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Fab Bags for Spring

Every season there are those few and fabulous bags that we love. They are timeless, chic, and some are just a fun indulgence… but mostly they are investment pieces we will carry (and love) for years. See what’s new this season!

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What’s in Your Bag?

A woman’s handbag is her connection to the world. What we carry in our bag is critical to the ease with which we move through the day and the comfort with which we do that.

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Sensational Spring & Summer Shoes!

This season there are so many gorgeous shoes from which to choose. From ballet flats and pumps in pointy toes to espadrilles and delicate strappy sandals, styles both flat and tall abound and are so worth making your own. See what we have found and you’re going to want to make your own. Click. Shop. Enjoy!

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Deals & Steals – April

Oh how we love our deals & steals!!And why wouldn’t we? It is all about the discount and scrumptiously delicious finds that are a bargain! We shop our favorite discounters to find those yummy pieces at a steal…just for you! How much fun is that? See what we’ve found for April!

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The Look – April

This month we took “The Look” to one of my favorite discounters… Saks Off 5th. We had the best time hunting for treasures that were incredible from both a style and price perspective. There was so much to be had that we had a difficult time deciding which of these stellar looks to share with you. Have tons of fun viewing these stunning combinations and happy shopping at these yummy prices!

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