Timeless Style Transforms You and Your World.

As women our self-esteem and self-confidence are unquestionably connected to how we feel about our personal appearance.

This impacts every area of our lives from our confidence to the courage we have to go after things, what we attract into our lives including relationships, and even how we operate within those relationships.

This isn’t about vanity—it’s about self-care—and Be Iconic’s mission is to make this a reality for you by providing curated shopping by a world-class personal stylist with years of experience and a massively successful track record.

Fab Bags for Spring

Every season there are those few and fabulous bags that we love. They are timeless, chic, and some are just a fun indulgence… but mostly they are investment pieces we will carry (and love) for years. See what’s new this season!

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What’s in Your Bag?

A woman’s handbag is her connection to the world. What we carry in our bag is critical to the ease with which we move through the day and the comfort with which we do that.

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Sensational Spring & Summer Shoes!

This season there are so many gorgeous shoes from which to choose. From ballet flats and pumps in pointy toes to espadrilles and delicate strappy sandals, styles both flat and tall abound and are so worth making your own. See what we have found and you’re going to want to make your own. Click. Shop. Enjoy!

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Deals & Steals – April

Oh how we love our deals & steals!!And why wouldn’t we? It is all about the discount and scrumptiously delicious finds that are a bargain! We shop our favorite discounters to find those yummy pieces at a steal…just for you! How much fun is that? See what we’ve found for April!

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Foundations

Wearing the proper foundations (if you will pardon the expression) under you clothing is essential… it can alter the way your clothes hang on your body and slim where needed. Investing in your foundation wear is worth every penny… See what we’ve found for you this month!

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Maternity

Who says you can’t look chic and sophisticated while pregnant? Certainly not us! Look chic in whatever stage of pregnancy you’re in. Be sure to take a look at what we’ve found for you this month! Click, shop, and relax… you’ve got pregnancy covered!

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The Look – April

This month we took “The Look” to one of my favorite discounters… Saks Off 5th. We had the best time hunting for treasures that were incredible from both a style and price perspective. There was so much to be had that we had a difficult time deciding which of these stellar looks to share with you. Have tons of fun viewing these stunning combinations and happy shopping at these yummy prices!

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Shopping for Graduation

Seems hard to believe it’s that time of year again—graduation time that is! Need help shopping for something special to wear for all those graduation-related celebrations? As always we’ve shopped a variety of looks and price ranges to fit all tastes and budgets. Click, shop & enjoy!

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Bags, Wraps & Shoes for Daytime, Cocktail & Black Tie Events

While you may consider renting a fabulous statement dress for an upcoming event, chances are you’ll want (or need) to buy a bag and shoes to accompany it. Whether you choose to purchase true investment pieces or pieces that will get you through the season, we’ve shopped the options for you!

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The Dollar Well Spent – April

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves!Here are our picks for April! Click. Shop. Enjoy!

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Weddings

Looking for a wedding dress that will set you apart from the rest? We’ve found some stunning dresses for you that take wedding chic to a whole new level. Shopping for that perfect dress just got a whole lot easier!

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Rent the Runway

Need a statement piece for that upcoming event? Looking like a million no longer requires your having to break the bank… Be Iconic Style now features pieces from Rent the Runway! Read on to learn more!

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Where Do You Stand with Your Jeans?

Jeans make up such a large part of our wardrobes. They are the go-to staple for both casual, what I call casual chic and the all-important Saturday night look. What we need to keep in mind here is…how flattering are your jeans?

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My Fashion Stream of Consciousness

Who do you dress for every day, and why? And what is your process? For some of us the “whys,” “hows,” and “who fors” change from day to day—including those of this article’s Laurie Abraham. Read on for an interesting look at the psychology of style!

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Vogue Coloring Book

Vogue Colors A to Z—a coloring book for grown-ups and kids alike—has arrived. Edited by Vogue Culture Editor Valerie Steiker this beautiful book features a Jazz Age–inspired alphabet, as well as 26 iconic Vogue covers from 1912 to 1932. Read on for a glimpse of what’s inside… then buy one for yourself!

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Style Secrets–Layering for the Season

This month Bobbi shares her favorite “transition” pieces that when layered will get you through this time of year’s often tricky temperature fluctuations. This video is truly invaluable… Watch and learn!

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Dress for Success Tailored to Fit Your Budget – Final Sale

When it comes to gauging one’s success, the handbag that you carry is second only to the shoes that you wear in terms of letting others know where you fall in the spectrum. That being said, I will always urge you to invest in your bags. You will love shopping for the investment bags that you covet at a fraction of the price you would pay if you walked into any of the retailers who carry them… See what we’ve found at The RealReal that you’re going to love!

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Spring Accessories

This spring fashion season is just lots of fun in every direction and that includes accessories. The round shape of the aviator, stripes in all kinds of looks and some very fun hats all add to the adventure of this season. Take a look at what we have found here that will give you finish to your look!

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Celebrity Street Style–Sport Edition

Sport style chic is the new everyday and so we captured images of some of our favorite celebrities in their work out, hang out wear. We love to take inspiration from our favorite celebs. How will you up your game where sport chic is concerned?

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Watches—A True Investment

A good watch is a non-negotiable when we are talking about building your essential, dress-for-success wardrobe. You may or may not be a watch fan, but either way, you need to know watches are a must—and I do mean must.

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The Essential Third Piece

A very important finishing touch to every look you wear is the “third piece.” Therefore, it stands to reason, that this component is an essential part of your ultimate wardrobe. In any creative measure, things are always done in odd numbers. So, when you dress you have your top, your bottom and your third piece—which can be a cardigan, a sweater or a jacket. Simple and easy. See what fabulous third pieces we’ve found for your ultimate, essential wardrobe!

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The Look – March

This month we shot The Look at one of my all time favorite places…. Free People! We had so much fun and the finds we made were beyond adorable not to mention useable, wearable, and easy. There were lots of neutrals, some sport and my favorite flare legs… And oh! Did we love the utility pants!

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The Dollar Well Spent – March

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves!Here are our picks for March! Click. Shop. Enjoy!

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Fabulous Finds

“Timeless with a twist” is how we would describe this season’s trends. Shop these looks for your most gorgeous self!

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Celebrity Street Style – March

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists.While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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The Essential Crispy White Shirt

One of my favorite wardrobe essentials is the crispy white shirt. This is simple and clean, yet possesses just enough interest to pop your look. Channel your inner Audrey Hepburn with this look and use it endlessly. It will give you fabulous chic!

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Essential Shoes

In our world, essential shoes consist of all the categories that we live in endlessly, including sneakers, booties, and pumps. Keep in mind that not all silhouettes or leathers are equal however! Keep reading for Bobbi’s insight as to what shoes should comprise your ultimate, essential shoe wardrobe.

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Essential Denim

Denim as a wardrobe essential is pretty obvious. What might not be obvious is the style of denim that will be the most flattering to your body and the most chic on you. Read up on the styles that are most flattering all around and be sure to add some denim chic to your ultimate wardrobe!

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Essential Sneakers—Wardrobe Staple

Sneakers are fabulous with all of your knock-around looks to your everyday sport clothes. I firmly believe sneakers are one the biggest must-haves of the season and predict they will become a long time staple in our wardrobes.

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The Essential White T Shirt

The white T shirt is an iconic essential in your wardrobe. Every fashion icon from Audrey Hepburn forward will tell you the white T shirt is a staple.
What does it do? It pops everything and it goes with almost every category imaginable. Take a look at the sensational white Ts we think you should have in your essential wardrobe! Happy Shopping!

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The Look — February

This month we shot The Look at one of our favorite places…. Planet Blue. The store is light and fun and adorable, and goodies are to be found everywhere. They have a wonderful variety of trendy, yummy options for all our closets… no matter the age.  Speaking of which, this month we opted to use two models…our darling Em and me! See for yourself how dressing well defies your age!

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Dress for Success—Part II

Do you have what it takes to catapult your career into the stratosphere? Looking the part will take you far if you know what makes up an essential power wardrobe! Look like a million dollars and move up the career ladder with ease when you know how to dress the part. This is a must read!

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Style Secrets—Dating Essentials

Ladies, this month’s Style Secrets video is a must-watch! Bobbi shares a number of essential looks that will not only WOW on Valentine’s Day, but will stand you in good stead year round. Watch and soak it all in!

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Valentine’s Day Gifts

The most romantic day of the year is nearly upon us which means that you’re going to want to have the perfect gift on hand… for yourself and your partner. As always, we’ve done the work for you. Click, shop & enjoy!

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10 Dating Essentials Every Woman Needs to Own

Ladies, studies show that the average woman spends 45 min a day deciding what to wear. We all know this time is fraught with stress and anxiety, even just for work, never mind a date; there we can just bump those stress numbers up exponentially. Well, be anxious no more. In this oh-so-useful article Bobbi shares the 10 dating essentials every women (yes, that means YOU!) need to own!

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Spring Break Shopping

Swim or ski in style! Shop our favorite finds to be on trend whether you are on the beach or hitting the slopes. You’ll be in your most fashion forward finds from your very own stylist, Be Iconic Style.

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The Dollar Well Spent – February

One segment of Harper’s Bazaar that we love is “the well spent dollar.” We love it so much, in fact, that we have taken the concept and selected amazingly priced play items that Bobbi just loves! Here are our picks for September! Click. Shop. Enjoy!

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Tailored to Fit Your Budget – February

Whether you’re a seasoned BIS member or brand new to the site, one concept bears repeating every single month; if you are serious about climbing the ladder of success in your workplace, you must dress the part! Our partnership with The RealReal makes building your essential wardrobe that much easier. Click. Shop. Enjoy!

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Spring Trends for 2019!

This spring is going to be so much fun! So often there are many trends that are not what I would recommend, but this season be prepared for a season of style adventure! Spring 2019 will include the timeless for sure, and then there will be those interesting twists. Naturally I am focusing on what I believe will be stunning on you and add to your level of chic; from that perspective it is going to be an amazing season!

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Essential Accessories

Your essential accessories should include chic, simple pieces intended for daily wearing. These are the finishing touches that really pull your look together, up your chic, and continue to build on your ultimate wardrobe.

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Celebrity Street Style — February

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t all live the glamorous lives of our favorite celebrities, we can certainly take inspiration from them! “Celebrity Street Style” is where we share some of our favorite looks so that you can craft your own using pieces from your own wardrobe. Coupled with Bobbi’s commentary, Hollywood style can be yours!

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Spring Trends 2019: Sneak Peek!

Spring is nearly around the corner…at least in the world of fashion…and with it comes a brand new list of fun trends that we’ll be seeing with the warmer weather. The upcoming season is full of surprises, some of which are absolutely absurd in my style opinion, and yet others are timeless, chic, and in some cases feature a new twist of fun! Read on for a preview of what we have in store for fun new looks!

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The Look — January

This month’s edition of “The Look” was shot and shopped at Madewell…and it proved to be such a goldmine for for adorable, easy, budget-friendly treasures. These are easy pieces that are not only versatile and will serve you in multiple ways but they will allow you to dress quickly and chicly for sure.
Find inspiration in the looks we’ve put together for you, and be sure to shop them below!

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Your Life Transformed by Style

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