All the latest tips and trends to enhance your style and simply your life—direct from Bobbi!

8 Quick Weekday Meals from 1 Big Batch of Quinoa

Meal preparation can be a tedious and time-consuming process—and let’s face it, who wants to spend all day Sunday cooking? If you love the convenience of easily prepared meals during the week but can’t spare a lot of time on the initial preparation, you’re going to want to read article from Self and acquaint yourself with some of the many different types of meals that can be made from one giant batch of quinoa! 

read more

How 10 Powerful Women Practice ‘Self-Care Sunday’

We women often neglect taking care of ourselves for a multitude of reasons but what we all need to understand is that self-care is essential to taking care of ourselves, and in order to help others we have to start with ourselves. Treating yourself well is the best thing you can do for you and this SELF article reveals how 10 powerful women practice their “self-care Sunday.”

read more

4 Makeup Tricks for When You Literally Have No Time

In a perfect world, you wake up before your alarm clock goes off, sip a just-brewed cup of coffee, and have a carefree 30 minutes to calmly, expertly apply your makeup while thinking about the day ahead and plotting out world domination. But we live in the real world and rarely have the luxury of time… So what is the key to getting flawless skin on the go? One hero multi-purpose product, plus a few other items worth a spot in your makeup bag!

read more

Skincare with Nathalie

This month BIS Contributor Nathalie Gil discusses the important of having a “clean canvas” on which to work. That means skin that has been properly cleansed, exfoliated, and moisturized. You’ll love this month’s informative video!

read more

The Look – September – Planet Blue

This month we shot “The Look” at Planet Blue and love the casual boho chic treasures we found. Take inspiration from the looks Bobbi put together for you, then click, shop, and enjoy! We know you’re going to love what you see!

read more

Egg in an Avocado Recipe

Breakfast is the most important meal of the day. But… it can sometimes be the hardest. Take the “busy” out of your morning and prepare this delicious and easy meal the night before. Trust me, your morning self will thank you, and so will the rest of your day.

read more

5 Online Workouts For Every Kind of Mood

Oh, exercise. That ever-present necessity that most of us love to hate. Maybe group, workout classes aren’t your thing. Maybe you detest the gym and sweaty locker rooms. Your new solution? Online workouts! Whether you love yoga, cycling or total-body shredding, here are the best online workouts out there. Check them out and see for yourself!

read more

Lauren’s Skincare Tips for Long Haul Flights

Ever wonder why some women look more refreshed and rested than others after a long haul flight? Those who do usually follow some sort of beauty routine…including our very own Lauren Fisher who shares with us her own tips for keeping her skin clean and hydrated during those torturous overseas flights. Watch and learn.

read more

Garlic & Asparagus Tortellini

We all love those recipes that leave our guests happy and ready for more. Looking for a new one? Meet “Brown Butter Tortellini with Toasted Garlic and Asparagus.”
Is your mouth watering yet? Your friends and family will think you’ve spent the day slaving over this entrée. But don’t worry—your secret is safe with us! 

read more

Does Natural Skin Care Work?

As the world becomes more “green” we all find ourselves wanting everything to be more “natural’—including the things we put on our faces. But what is “natural skin care”… and does it work? Are “natural” products better for you versus the others on the market? It’s the age-old debate of chemicals versus organic ingredients. The information in this article in ELLE will help you decide what’s right for you.

read more

8 Makeup Artists Reveal Their Must-Have Bronzers

Everyone loves and aspires to that bronzy glow that makes you look like you’ve spent the entire summer on a beach as opposed to stuck in a cubicle…But from bargain to luxury, there are a lot of bronzers from which to choose. Check out the top 8 bronzers that makeup artists have called their “must-haves,” and you, too, can attain that healthy, gorgeous glow we all love.

read more

The Missoni Family Cookbook Celebrates La (Extremely) Bella Vita

The Missonis know fashion, that’s a for sure. But did you know they know food, too? See for yourself as they unveil their first ever Missoni Family Cookbook featuring food that deviates from your typical Italian cuisine. Don’t believe how amazing the food tastes? Try their secret family recipe: Budino—or chocolate pudding. You’ll think you’ve died and gone to heaven…

read more

Celebrity Street Style – August

Most celebrities are lucky enough to be styled in the seasons’ hottest trends by their Hollywood stylists. While we can’t live the Hollywood life, we do take inspiration from our favorite celebs. Hollywood style is yours.

read more

The Best Beauty Products to Pack for Your Summer Vacation

It’s still summer which means there’s still time to take off on your magical dream vacay! The hardest part about getting ready for your trip is picking only the essential beauty products that are going to make the cut and come along for the trip. Keep reading to find out the best beauty products to pack for your summer vacation that your skin will be thanking you for later.

read more

20 Healthy Snacks that Won’t Leave You Hungry

Snacking can be a dangerous game…As satisfying as it may seem at the time, it’s way too easy to look back on your day and realize that not once were you full from any of the countless snacks you treated yourself to. Try any one of these 20 guilt-free recipes collected by We promise you they’ll taste better than any store-bought snack!

read more

9 Dermatologist-Approved Products That Can Reduce Fine Lines & Sun Spots

Nervous about the summer sun doing a number on your skin? You don’t have to be! The following article from Allure provides the best of the best in skin care products that can help to reduce fine lines and sun spots… each and every one tested by a dermatologist! Read on to find your new favorite skin products that will allow you to seize the summer day!

read more

3 Types of Men to Avoid Dating

When it comes to dating sometimes you don’t always know what you’re getting into. Lucky for us, O magazine featured an excerpt from the book The Love Gap: A Radical Plan to Win in Life and Love by Jenna Birch in which she’s spelled out three very specific types of men to avoid at all costs. Learn how to spot trouble before finding out “the hard way.”

read more

Sunglasses–The Year-round Accessory

Sunglasses are an accessory that we love and use endlessly. They are that little perk to your wardrobe that are fun to own and give you pleasure every time you don them. See what sunnies are making a splash this season!

read more

Where Do You Stand with Your Jeans?

Jeans make up such a large part of our wardrobes. They are the go-to staple for both casual, what I call casual chic and the all-important Saturday night look. What we need to keep in mind here is…how flattering are your jeans?

read more

The Look – August – Madewell

This month we shot “The Look” at Madewell and were WOWed by all the fabulousness we found for casual treasures. See what we found to create looks that are easy and yummy. Enjoy!

read more

Why Be Iconic?

Want to know more about who we are and why we do what we do?

Watch this brief video introduction by international stylist and Be Iconic Style Founder and CEO, Bobbi Schwartz, and see what everyone is talking about! When you’re finished, check out the fantastic articles we’ve hand-picked especially for you.

We feel sure that once you understand the tremendous value that Be Iconic Style can bring to your life (it’s a game-changer), you’re going to want to see more every single month!

Your Online Personal Stylists are Ready for Your Fashion Questions!

Not sure what to wear for an upcoming event? Purchase a pack of 10 questions and instantly communicate with Bobbi via email—or join Be Iconic Style and get those same 10 questions FREE every month as a part of your membership!

Curious but need more time?

Try us out for 7 days—for $1!
If you don’t love what you see, cancel with no further obligation. What do you have to lose?

Ready to dive right in?

Get a FREE month of BIS (a $20 value) when you sign up for our low-cost, month-to-month service plan! We know you’re going to be thrilled with your decision!