Who would have thought that when it comes to skincare and beauty trends diamonds and truffle oil would come in to play?

You read that right, here are the latest Korean skincare and beauty trends from Town & Country that will have you adding a few new steps filled with green tea and pearl extract to your normal regime.

by MADDY ZOLLO and CHANEL VARGAS for Town & Country


Unlike most Korean beauty trends, cloudless skin isn’t tied to a product or treatment. Rather, it’s a term used to describe a flawless, radiant, unblemished complexion that is the result of clean eating, a regimented skincare routine, plenty of sleep, and an overall healthy lifestyle. In a sense, achieving a “cloudless” look is the beauty world equivalent of reaching nirvana.


The term Chok Chok translates to “damp” or “moist,” so it makes sense that it’s used to describe a super hydrated, bouncy complexion. For a serious all-over dew, choose a gel-based cream like Tony Moly’s The Chok Chok Green Tea Watery Moisture Cream. It’s designed to retain moisture in skin thanks to its antioxidant-rich green tea extract.

If you want to really step up the gloss factor in a major way, use a hydrating essence first before applying a sheet mask (like this video). Afterwards, apply your moisturizer.

The Chok Chok Green Tea Watery Moisture Cream, $14.32


It’s the skincare equivalent of your favorite Snapchat filter. Shiseido’s IBUKI Smart Filtering Smoother’s velvety consistency has a blurring effect when applied to skin. Besides for instantly absorbing oil, it also minimizes the appearance of pores, so you’ll be selfie ready in a flash.

Shiseido IBUKI Smart Filter Smoother, $23


It’s K beauty’s take on the ombre lip. To pull off the trend correctly, apply a darker hue on the center portion of your pout and have it fade out into a lighter shade. Koreans believe this “just bitten” look creates a younger, more youthful appearance. The simplest way to achieve a two-toned effect? Laneige’s Two Tone Lipstick.

Laneige Two Tone Lipstick, $27


Your favorite fungi isn’t just for fine dining anymore. It’s recently become an “It” ingredient in the skincare world due to its high concentration of vitamin B. Vitamin B repairs damaged and dry skin while creating a moisture barrier that protects against free radicals and environmental stressors like pollution. Neogen’s White Truffle Laycure Oil Stick‘s travel-friendly packaging let’s you get your truffle fix whenever—and wherever—you need it.


For the working woman, or anyone who feels like they don’t have time to indulge in an at-home mask, this effortless treatment has your name written all over it. There isn’t an easier way to pamper skin. All you do is mix one to three pumps of a splash mask (like Boscia’s Tsubaki Splash Mask) with warm water and literally splash it onto skin. That’s it. The antioxidant rich formula instantly nourishes without feeling heavy.

Boscia Tsubaki Splash Mask, $28


Maybe it’s us, but we think all bar soap should take a page from the Korean skincare playbook and rebrand as “magic stones.” It just sounds fancier, doesn’t it? April Skin’s Magic Stone is the best-selling complexion soap in Korea for a reason: It’s filled with all-natural oils like coconut, olive and grape seed along with charcoal powder. For the deepest pore cleansing results, lather it on, let it soak into skin for thirty seconds, then rinse.

April Skin Magic Stone, $15.11




Thanks to SK-II, essences are common place in our skincare routines. Now, these pre-serum treatments are getting a high-tech formula upgrade. Meet Dr. Dream’s Dream Age Powder Essence. It’s a powder that melts into a liquid upon application, leading to lighter weight absorption and hydration. You can also use it to spot treat extra dry patches of skin or hyper pigmentation. Or try mixing it in with a favorite serum for added complexion-boosting benefits.

Dr. Dream Dream Age Powder Essence, $51 for set of four


A sheet mask… for your hair? Leave it to the Korean beauty masterminds to come up with a paper cap (like Meg’s Steam Hair Mask) that infuses strands with replenishing silk amino acids and vitamins.

Meg Steam Hair Mask, $10



As the name suggests, this at-home treatment combines the exfoliating benefits of a peel with the hydrating properties of water. The mix of lactic and glycolic acid in Murad’s Hydro-Glow Aqua Peel turns over skin cells, resulting in a lit-from-within glow while also minimizing the look of fine lines.

If you’re feeling lazy, try a spray-on peel like O.R.G. Skincare’s Mineral Peel Face. Just spritz it all over or spot-treat your problem areas. If you’re hooked on Dr. Pimple Popper videos, you’ll especially enjoy watching your skin’s impurities ball up as you lightly massage the exfoliator into your face.

Murad Hydro-Glow Aqua Peel, $48 | O.R.G. Skincare Mineral Peel Face, $23.10




A mixture made from beeswax and bee’s saliva, propolis might not sound like the most appealing thing to put on your face, but it actually works. Bee byproducts have long been revered as an excellent natural skin care remedy. Honey, in particular, can be found in everything from lip balm to shampoo. So, it makes sense that a product made with other bee byproducts can cleanse your skin and give it a healthy glow.

Scinic Propolis Ampoule, $17.01




Egg whites are rich with protein and collagen, which rebuilds skin tissue and improves blood circulation throughout the body. If you’re looking for a way to reduce fine lines and wrinkles, buying serums and creams or even sheet masks enriched with egg whites can take your skin to a whole new level. Products like this Too Cool for School Egg Mellow cream promise to make your skin look and feel smoother.

Too Cool for School Egg Mellow Cream, $36



Just a quick spritz of facial mist can be used to hydrate skin, set makeup, and nourish a dry complexion. While it may seem simple, a facial mist like Tony Moly’s Pocket Bunny Sleek Mist is huge in the Korean beauty community. This one, in particular, is made from a fusion of fruit extracts and controls oils on the face, without drying out the skin.

Tony Moly Pocket Bunny Sleek Mist, $12


You might have tried putting avocado and oatmeal on your face—and maybe even flakes of gold. But there’s one other precious material that has some natural skin-enhancing magic inside of it: pearls.

Pearls are rich with antioxidants and amino acids, which held to repair skin damage on a cellular level. Extract from pearls can also be used as an anti-aging serum and can even act as a solution for acne. Not to mention, the fact that you’re putting actual pearl extract on your face will give you a soft, pearlescent glow.

My Beauty Diary® Black Pearl Mask, $12.99 for a pack of 10


Diamond formulas and diamond-powder products are becoming more and more popular in the Korean beauty market. Just the idea of having diamond dust on you sounds like something only a royal would be able to enjoy. But using products with diamond powder in them can actually create an illuminating effect on the skin that makes it appear healthier and more radiant.

And the best part is products like this Shangpree Diamond Luminous Cream don’t cost nearly as much as a pair of diamond earrings or a gorgeous diamond engagement ring, which means you can save money and have your skin look like it’s worth $1 million.